One of the really common tools that are available to sales people is the flip chart. The flip chart is really awesome because they allow you to easily explain an issue for the client in a fluid manner compared to tools like a Microsoft Powerpoint Presentation however there are five key Do’s and Don’ts you should follow.
Top 5 Do’s
Top 1 Do: Always write your information in Bold, Capital Letters
Top 2 Do: Number Each point for Ease of Reading
Top 3 Do: Use Graphs and Drawings Where Possible
Top 4 Do: Use Different Colours on Your Flip Charts to Highlight Points
Top 5 Do: Keep One Idea or Point Per Page
Top 5 Don’ts
Top 1 Don’t: Don’t Talk to Your Flip Chart as you are Writing
Top 2 Don’t: Don’t Stand In Front of your Flip Char as you Write
Top 3 Don’t: Use Red and Green together as those people who are colour blind
will have trouble distinguishing what you are writing
Top 4 Don’t: Avoid markers that have strong chemicals or smells
Top 5 Don’t: Don’t use markers that will go through the paper onto the wall
Whilst these do’s and don’ts might seem simple, they are still common mistakes we see made by sales staff on a daily basis.
Chris Le Roy